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Articles | Volume 3
Abstr. Int. Cartogr. Assoc., 3, 84, 2021
https://doi.org/10.5194/ica-abs-3-84-2021
Abstr. Int. Cartogr. Assoc., 3, 84, 2021
https://doi.org/10.5194/ica-abs-3-84-2021

  13 Dec 2021

13 Dec 2021

Nudging travelers to favorable routes: The impact of visual communication and emotional responses on decision making

Stefan Fuest1, Monika Sester1, and Amy L. Griffin2 Stefan Fuest et al.
  • 1Institute of Cartography and Geoinformatics, Leibniz University Hannover, Germany
  • 2School of Science, RMIT University Melbourne, Australia

Keywords: map symbolization, visual variables, emotions, route choice, eco-consciousness, user study

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